And it’s amazing, and with anything artistic, motorcycle, or quality configured there’s a story. Here’s the heartfelt story behind the company Belle Vie:
Early in 2009, entrepreneur Mike Jamali was touched by a story on the national news about the growing need for custom, artistic urns. He and his son, 21-year-old Eric, began research on a business to offer beautiful, one-of-a-kind urns, but time constraints ultimately put their project on hold.
In June 2009, Eric was tragically killed in an accident.
During an emotional and stressful time, Mike and his wife Melody Jamali felt rushed and pressured to buy an urn and literally picked one off of the funeral home wall. It was overpriced, uninspiring and didn’t reflect the life or spirit of their son.
In the weeks following Eric’s death, this business idea became a personal passion for the Jamali family…
