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Harley-Davidson’s renewed focus on touring bikes drives upbeat forecast

by Reuters from https://www.investing.com U.S. motorcycle maker Harley-Davidson (NYSE:HOG) on Monday reported a better-than-expected quarterly profit and raised its full-year forecast for sales growth, as its focus on bigger and profitable touring bikes boost demand, sending its shares up more than 8%. Since the middle of last year, the Milwaukee, Wisconsin-based company, which has struggled

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Why shortages of a $1 chip sparked crisis in the global economy

by Bloomberg from https://auto.economictimes.indiatimes.com The chip crunch was born out of an understandable miscalculation as the coronavirus pandemic hit last year. When Covid-19 began spreading from China to the rest of the world, many companies anticipated people would cut back as times got tough. To understand why the $450 billion semiconductor industry has lurched into

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Harley-Davidson Has Missed the Mark in Electric Transportation

by Travis Hoium from https://www.fool.com The company can’t get over its past success. The iconic Harley-Davidson (NYSE:HOG) brand is in trouble. The company has seen revenue fall for a half-decade, and earnings have evaporated. Strategies to get into electric motorcycles have largely failed, and the core business doesn’t show any signs of a turnaround. Despite

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Harley borrows Detroit’s used-car playbook to pursue younger riders

from https://www.channelnewsasia.com Harley-Davidson has decided the best way to get younger customers to buy a new motorcycle is to sell them a used one first. The Milwaukee-based company plans to roll out a certified pre-owned bike program, known as H-D Certified, adapting a strategy carmakers have been following for years to position well-tended used vehicles

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Attendance down, but spending up at 80th Sturgis Motorcycle Rally

by Siandhara Bonnet from https://rapidcityjournal.com Leading up to the 80th Sturgis Motorcycle Rally, the city and attendees expected changes in cleaning, events and sales due to the COVID-19 pandemic, but they didn’t expect to see historically high numbers in first-time attendees, vendors and spending. City Manager Daniel Ainslie said it was also a surprise to

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Suzuki’s profit beats estimate, steps up dividend

from https://www.reuters.com TOKYO (Reuters) – Suzuki Motor (7269.T) posted its lowest annual operating profit in four years on Tuesday as the coronavirus pandemic hit demand for its cars, but the earnings beat estimates and the Japanese automaker raised its dividend, sending its shares surging. Profit came in at 215.1 billion yen ($1.99 billion) for the

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Will 2020 mark a turnaround for motorcycle powerhouse Harley-Davidson?

by Margaret Naczek from https://www.bizjournals.com For 117 years Harley-Davidson Inc. has led the market in motorcycles and continues to hold a dominant market share in the U.S. heavyweight motorcycle market. Despite its dominance in motorcycles, fewer people are buying bikes, and the number of U.S. riders are growing at a slow pace. For several consecutive

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Harley struggles to fire up new generation of riders with electric bike debut

by Rajesh Kumar Singh from https://www.reuters.com/ CHICAGO (Reuters) – Harley-Davidson Inc (HOG.N) is betting on electric motorcycles to attract the next generation of younger and more environmentally conscious riders to reverse declining U.S. sales. But as Harley ships its first “LiveWire” bikes – priced at $29,799 – to dealers, there is little evidence the 116-year-old

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Maturing US Market Coupled With Global Auto Slowdown Affecting Harley-Davidson’s Top Line

by Trefis Team https://www.trefis.com Harley-Davidson (NYSE: HOG), whose stock currently trades at around $35, generates its revenue primarily from its Motorcycle segment, which is projected to account for 86% of total revenues in 2019, while the Financial Services are expected to contribute 14% to the top line. In this note we discuss the revenue segments

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Harley-Davidson Acquires Company That Makes Electric Bikes for Kids

Harley-Davidson is trying to attract a new generation of riders at a very young age. The iconic motorcycle company announced Tuesday that it was buying StaCyc, which makes two-wheel electric bikes for kids. StaCyc has two models — the 12eDrive and 16eDrive — that the company describes as “the perfect choice for little rippers” between

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